Enable & Customize Double Opt-In

The double opt-in process is an additional step to get a prior consent from a new subscriber by verifying his/her email address. 

To get started, follow these steps:

1. Click Tools
2. Click Site Visitor Signup Box
3. Select the form you wish to change and then press “Edit Form” at the top.
4. Check the Double Opt-in Enabled checkbox near the bottom. This will prompt a pop-up that will ask you to save the signup form. Save the form.
5. Use the drop-down to select a form to edit. Each of these messages will serve a different purpose, which is described in the next step. After selecting a message you would like to edit from the drop-down, click the "Edit" button to open a new tab with the intended editor.
6. Customize the specified email message/landing page. Each of these messages/landing pages will have a template already designed to give you something to work from. Since each of these messages/landing pages reflect a different scenario, they are all important in the process for creating your double opt-in experience. Below, you'll find each possible response in the opt-in process and what the intended purpose is.
   
   1. Request Message:
      • What is it? An email to prompt a recipient to verify the email address
      • When will it be used? After the a visitor clicks "Submit" on the landing page, landing in their inbox
      • What's important? A merge tag link (%%confirmation_link_nohttp%%) is required to be able to proceed to the next step. You can find out how to insert a merge variable here.
   2. Confirmed Message: 
      • What is it? An email to inform a subscriber that the email address was verified
      • When will is be used? After a subscriber clicks the confirmation link merge tag in the Request Message
      • What's important? This is the confirmation email that a new subscriber will receive to their inbox alerting them that they are now subscribed to your list(s).
   3. Request Landing Page:
      
      • What is it? A web page that a recipient is redirected to after signing up.
        
        • Default Web Content Name: "Double Opt-In Page 1 - no logo"
      • When is it used? After clicking the "submit" button on the sign up form on the site visitor sign up form
      • What's important? Potential subscribers will see this before the message in their inbox, so make sure to remind them to check there for the confirmation link and possibly that they haven't completed the process
   4. Confirmation Landing Page:
      
      • What is it? A web page that a recipient is redirected to after the email has been verified
        • Default Web Content Name: "Double Opt-In Page 2"
          
      • When is it used? After the confirmation link is clicked in the Confirmed Message
      • What's important? This is your last chance to make a first impression on your new subscriber. It's a great opportunity to show them what you have available.
   5. Already on List Landing Page:
      
      • What is it? A web page that a recipient is redirected to when they were already on a list
        • Default Web Content Name: "Double Opt-In Subscriber Already on List"
          
      • When is it used? When a subscriber is already subscribed to your account and is already on the Default List of the signup form, they will be directed to this landing page after clicking the confirmation link in the Confirmed Message
      • What's important? Although tempting, this should not include a link to the profile center for security purposes
   6. Existing Subscriber Landing Page:
      
      • What is it? A web page that a recipient is redirected to when they were already subscribed
        • Default Web Content Name: "Double Opt-In Existing now Subscribed"
      • When is it used? When a subscriber is already subscribed to your account, but is not already on the intended list, they will be directed to this landing page after clicking the confirmation link in the Confirmed Message
      • What's important? Although tempting, this should not include a link to the profile center for security purposes
7. Click the Save Form and Generate HTML button
8. We provide a link to a static version of the signup form, as well as the HTML code that you can copy and paste to use on your own site.